
The Traditional and Nontraditional Media Relationship
Traditional and Nontraditional Media Synergies When it comes to traditional and nontraditional media there is no magical formula or one-size-fits-all approach. Think of social media

What is your Key Differentiator? Hint: It is NOT Customer Service
As a marketing professional the first question I ask a new client is what they do different and/or better than their competitors. In other words,

Top of Mind Client Gift Ideas
The holiday season is a perfect time to show your clients that you value them and their business. Top-of-mind with your clients (in a good

Why Your Business Needs to Blog
A well written corporate blog is like a business journal-its purpose is to benefit others. It’s about relevant info and information is what your clients

Brand Strategy Tune-ups
Like any well maintained vehicle, businesses need occasional brand strategy tune-ups too. They need to do a diagnostic exam on their brand from time to